Ben

Ben

May
26
🎯 Consumers Reject Pure AI Ads

🎯 Consumers Reject Pure AI Ads

Plus: Metadata Is The Hidden Moat, Synthetic Faces Power Stores
4 min read
May
25
🎯 YouTubers Conquer Hollywood

🎯 YouTubers Conquer Hollywood

Plus: California Lawmakers Target AI Ads, Affiliate Marketing Resurges
5 min read
May
22
🎯 Older Influencers Beat Gen Z

🎯 Older Influencers Beat Gen Z

Plus: Style ChatGPT Ads, Gemini Omni Erases UGC Costs
4 min read
May
21
🎯 AI Political Ad Warfare

🎯 AI Political Ad Warfare

Plus: Google Rebuilds Ad Stack, The 2026 CTV Shelf Reshuffle
4 min read
May
20
🎯 Fake Reach Is Eating Creator

🎯 Fake Reach Is Eating Creator

Plus: X Launches Creator Connect, AI Forces Quality Reckoning
4 min read
May
19
🎯 Outcomes Over Bundles

🎯 Outcomes Over Bundles

Plus: IREN Takes Brand In-House, A 90% Income Gap
4 min read
May
18
🎯 Stop Hiring Humans Billboards

🎯 Stop Hiring Humans Billboards

Plus: Rank One Goes Invisible, AI Automates White-Collar In 18 Months
5 min read
May
15
🎯 Trust Paradox

🎯 Trust Paradox

Plus: AI Erases Marketing Job Boundaries, WBD Bets on Upfront
4 min read
May
14
🎯 AI Support Bots Hit a Wall

🎯 AI Support Bots Hit a Wall

Plus: Trusts AI for Bids Not Brand, YouTube Bets All-In on Creator Shows
4 min read
May
12
🎯 Google and Trade Desk Draw Fire

🎯 Google and Trade Desk Draw Fire

Plus: Claude Audits Klaviyo, Agentic Media Buying Debate Heats Up
3 min read